A legal disclaimer​

(Your data, handled with style — and respect.)

At Wild Reflections, we’re all about bold expression — not invading your privacy.
This policy explains what we collect, why we collect it, and how we keep it safe.

No nonsense. No hidden tricks.

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👀 1. What We Collect

When you shop or interact with us, we may collect:

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🧾 Information you give us:

• Name

• Email address

• Phone number

• Billing & delivery address

• Payment details (processed securely — we don’t store full card info)

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🌐 Information collected automatically:

• IP address

• Device type

• Browser type

• Pages you visit on our site

• How you interact with our website (clicks, scrolls, etc.)

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💬 If you contact us:

• Messages, emails, or customer service interactions

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🎯 2. Why We Use Your Data

We use your data to:

• Process and deliver your orders

• Manage returns and refunds

• Communicate with you about your order

• Improve our website and shopping experience

• Prevent fraud and keep things secure

• Send marketing emails (only if you’ve said yes)

No spam. No selling your data. Ever.

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⚖️ 3. Legal Bases (The Official Bit)

Under UK GDPR, we rely on:

• Contract → to fulfil your order

• Legal obligation → for accounting/tax records

• Legitimate interests → to improve our services and prevent fraud

• Consent → for marketing emails (you can withdraw anytime)

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📧 4. Marketing (Only If You’re Into It)

If you opt in, we’ll send you:

• New drops

• Exclusive offers

• Styling inspiration

You can unsubscribe anytime by:

• Clicking “unsubscribe” in emails

• Or contacting us directly

No hard feelings.

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🤝 5. Who We Share Your Data With

We only share your data with trusted partners who help us run Wild Reflections:

• Payment providers

• Delivery companies

• Website and hosting providers

• Marketing platforms (if you’ve opted in)

They only get what they need — nothing more.

We never sell your data. Not now, not ever.

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🌍 6. International Transfers

Some of our partners may process data outside the UK.

When this happens, we make sure your data is protected using:

• Approved safeguards (like Standard Contractual Clauses)

Translation: your data still gets VIP treatment.

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⏳ 7. How Long We Keep Your Data

We keep your data only as long as necessary:

• Orders & transactions → up to 6 years (legal requirement)

• Marketing data → until you unsubscribe

• Customer service messages → as needed for support and records

Then it’s securely deleted or anonymised.

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🔐 8. How We Protect Your Data

We use appropriate security measures, including:

• Secure servers

• Encrypted payments

• Restricted access to personal data

No system is 100% bulletproof — but we take security seriously.

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🍪 9. Cookies (Not the Edible Kind)

We use cookies to:

• Make our website work properly

• Improve your browsing experience

• Understand how people use our site

You can control cookies through your browser settings.

(But fair warning: turning them off might make things a bit clunky.)

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👤 10. Your Rights

Under UK GDPR, you have the right to:

• Access your personal data

• Correct inaccurate data

• Request deletion (“right to be forgotten”)

• Restrict or object to processing

• Withdraw consent (for marketing)

• Request data transfer (where applicable)

To exercise your rights, just contact us.

No legal jargon required.

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🚨 11. Complaints

If you’re not happy with how we handle your data, you can contact us first — we’ll do our best to fix it.

You also have the right to complain to the Information Commissioner’s Office (ICO).

(But we’d love the chance to sort things out first.)

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✏️ 12. Updates to This Policy

We may update this policy from time to time.

The latest version will always be available on our website.

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💬 13. Contact Us

Questions? Requests? Just want reassurance?

📧 Info@mywildreflections.co.uk

We’re here — and we take your privacy seriously.

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